Hi, I’m Massimo Chieruzzi
Jack of all trades, Master of none
I blog about startups & marketing
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My most interesting posts (…according to me)
After 7 wonderful years… I’m leaving AdEspresso
AdEspresso has been one of the most life-changing adventures of my life.
I’ll be forever thankful to my team, our customers, and everyone who made it possible. But it’s time for me to move over and go back where I belong, the chaos of startups’ early days, doing everything and creating something from scratch.
Content Curation Examples
I love Content Curation… it’s a great way to start building an audience and a personal brand without creating your own content. It’s also a great way to expand your network and connect with other companies and influencers in your space by promoting their content. In this post, you’ll learn how to get the most out of it from successful content curation examples.
My latest articles
Best Book Summary Apps 2021 – Tested and Reviewed
I love reading books. Yet I finish most of my days with the regret I was not able to carve out enough time for reading. Between blogs, podcasts, chatting with friends, nowadays I’m getting so many recommendations for nonfiction books that my Kindle library grows way faster than what I…
The Unicorn Project – Review
It’s been a while since my last book review of “The Revenue Marketing Book“… Covid lockdowns are not helping me find a bit of free time for reading! This time around, I’ve decided to de-route from my usual marketing readings and go for something more engineering-related. I don’t remember how…
Short form content was killed by Google. And that’s bad for everyone
Short form content Vs long form content was one of the most frequent questions among marketers until a few years ago. Until Google decided to end this debate with its search algorithm. Guess what? Long form content won. Marketers quickly found it out and jumped on the bandwagon and started…